|
Services:
Our goal is to
help you go to market with greater speed and impact.
Apropos Customer
Success Stories for IT
Close more sales by demonstrating
the business value of your
IT solutions with an Apropos Customer
Success Story! We write high-quality Success
Stories for
computer resellers, systems integrators and IT vendors. They tell a
detailed story about the challenges your customer faced, why they chose
your IT solution and how it benefited them from business and technical
perspectives. Success Stories appeal to less-technical executives and
business managers, who ultimately approve major IT purchases, because
they demonstrate how your solution solved a business problem. For more details, see
the promo sheet and a sample Success
Story entitled Straining Under Success - NACR
Consolidates Servers and Storage to Cope with Rapid Growth.
Apropos Marketing
Foundation Workshop
Prepare your business to hit a sales bull's-eye! At this interactive, roll-up-your-sleeves
workshop, you will develop the two
most important marketing elements for your business
– message and target market. These elements
support and extend everything you do to reach out and win customers. In
fact, having a solid message and well-defined target can literally
double or triple your product's chances of success!
Click here to download
the brochure in PDF format.
Creative Writing
Write clear, relevant text for your promotional materials. We highlight
the unique value and benefits your business offers. The text can be for
general use or for a specific marketing work –
anything from a brochure or advertisement to a Web site.
Technical Writing
Write technical and educational materials for your market. We have
special experience in the computer industry.
Market Research
Intelligently inform your business decisions with an actionable analysis
of markets or competitors. The analysis includes observations and
recommendations on how to enhance your marketing strategy.
Sales
Tools and Marketing Materials
Create engaging materials to support your marketing campaigns. These
include brochures, white papers, press releases, newsletters and presentations.

|